Best start for a horror movie or a film released in October, Paranormal Activity 3 rocks the house haunted?
It is the success of the quarter, the biggest boot from Planet of the Apes in August, beating by far the first weekend of Real Steel, The Smurfs, Green Lantern ... And without the support of 3D!
With $ 54M, the third installment of the franchise Paranormal activity climbs to $ 14M over the score of its predecessor released in October 2010.
For Paramount, which has not spent more than $ 5 million in the production of this episode is a triumph that will be a much better deal than Captain America, which certainly had come to over $ 170 million in the United States (and 190M worldwide) but was much more expensive to achieve. For the record, P2 had stopped his career in the United States $ 84M and $ 92M in the world. This new episode supernatural, much more effective, widely expected to do better! Also for the distributor Paramount, note the decline in second place very light Footloose, successful remake that appeals to the public (30%). With $ 30M in 10 days, this adaptation very quickly exceed Step Up 3D with a rather unusual energy in the field of production for the second week where teens are still murdered. When you know that besides the prequel to The Thing train to $ 14M in 10 days (-63%).
While many hoped Summit of the Three Musketeers, it removes rust in fourth place with $ 8.8m of revenue and a 3-D accounted for 55% of its tickets. This is the worst start to a film from Paul WAS Anderson in Soldier 98. Even Death Race in 2008 had amassed $ 12 million for its first 3 days before ending his sad career of Series B $ 36M.
Big failure - a priori - Johnny Français, which simply returns a lousy place eighth ($ 3.8m). Fortunately, the international spy smiled at Her Majesty's blundering has already reported $ 100 million overseas, including the first places in Germany, Austria, the United Kingdom, Poland, Belgium, Spain or in Hong Kong. In France, too, is the disappointment.